Advice For Effective Landing Pages

Having and Creating Effective Landing Pages Every valid business website has a lead capture page that is meant to attract viewers into browsing the site further. A person that just bounces off [...]


The New Penguin

The new Penguin 4.0 update was significant. That is inarguable. What do you have to do in order to make the most of this update from a SEO standpoint?  Simply put? Not a whole lot. Originally [...]


Video Advertising and Moments as they Relate to Brand Marketing

It is no longer a secret that the average consumer’s attention span is decreasing due to their ever-dwindling amount of free time. As a result of this, more and more people on the internet [...]


Want to be a successful Instagram Marketer?

Recently I viewed a webinar about Instagram Marketing in 2016, which featured the exact way to go about paid or unpaid advertising using Instagram. Here are some important points. Instagram [...]


The Importance of Education in UX/UI, SEO, & SEM

In the realms of Information Technology, Web Design, Search Engine Optimization, & Search Engine Marketing, the game is changed on an almost daily basis. What’s great about these fields [...]


Discovery VR Debuts at #CES2016

Among the marketing advertisers at #CES2016 was a booth for Discovery VR. Discovery VR is comprised of Virtual Reality programming by Discovery Channel. Now this is certainly exciting in-and-of [...]


Video Advertising Holds its Weight at #CES2016

Our team didn’t arrive at #CES2016 until Day 2 of the expo, so naturally we began our journey by stopping at the marketing and advertising cluster of exhibits. There were many advertisement [...]


Seven SEO Myths to Drop Altogether by 2016

Today, we here at iDzyns received an email, much like we do every day, about SEO trends and projections for the coming year. Normally I don’t report on them, but this one was a little [...]


Article Review: Best Keyword Software & Tools by WordStream

Keywords; the internet’s fuel for the ever raging fire that is Pay Per Click (PPC) marketing and Search Engine Optimization (SEO). When beginning a marketing or SEO campaign, the first and [...]